Marketing & leads

Turn your website into a client machine

A website is only worth the clients it brings. Social media, ads, WhatsApp, chatbots, analytics: the levers that turn visits into quote requests.

Short answer

The essentials on one page

Facebook page or website: why social media isn’t enough

Social media is excellent for getting known and maintaining relationships, but you control neither your reach, the rules nor your account, and it isn’t built to be found on Google or to present an offer clearly. A website is the place you own, that reassures, gets found on Google and converts. The two work together. Read the guide →

Facebook ads and Google Ads in Cameroon: the page that converts

An ad that sends people to the homepage or to "message us in inbox" wastes much of the budget. A dedicated landing page repeats the ad’s exact promise, presents one offer with price and proof, and offers one action (WhatsApp, form, call). Track every enquiry with Google Analytics and the Meta pixel to optimise. Read the guide →

WhatsApp and AI chatbots for business: uses and costs

An AI chatbot instantly answers frequent questions (prices, hours, timelines, areas), qualifies enquiries and hands ready buyers to a person, on your website or on WhatsApp. It’s useful as soon as you get many repetitive questions or messages outside business hours. It must be trained on your real information and always offer to talk to a person. Read the guide →

Turning visitors into clients: 15 conversion levers

To turn more visitors into clients, clarify the message at the top of the page, show a visible WhatsApp button, display prices or ranges, add real proof (reviews, photos, references), shorten forms, answer objections in an FAQ, speed up the site on mobile and reply quickly to enquiries. Measure every change. Read the guide →

Measuring website results: Google Analytics 4 made simple

To measure your site, install Google Analytics 4 and Google Search Console, set up events for WhatsApp clicks, calls, emails and forms, mark them as key events, then track six metrics each month: visitors, sources, top pages, enquiries, enquiry rate and the Google searches that show you. Read the guide →

FAQ

Frequently asked questions

My Facebook page has many followers; do I need a site?

Yes: your followers already know you; the site convinces people who don’t, appears on Google and lets you sell or take bookings without doing everything by private message.

What budget for Facebook ads in Cameroon?

You can start with a few thousand FCFA a day to test. What matters is measuring real cost per enquiry and scaling only what works.

How much does an AI chatbot for a website cost?

With us, an AI chatbot trained on your business starts at 150,000 FCFA, and it’s included in the Business Pro plan. WhatsApp Business API integration is quoted by message volume.

What’s a good conversion rate for a website?

For a service site, 1 to 3% of visitors getting in touch is common; a very well built, targeted site can beat that.

Is Google Analytics free?

Yes, Google Analytics 4 and Google Search Console are free.

Your free 30-minute audit

We review your site (or your idea), your competitors and your visibility on Google and in AI tools. You leave with a plan.