NTG STUDIO WEBBlog
48 guides for a website that pays off.
Three guides per industry, written by NTG: what a website must contain, the tools that convert, and how to be found on Google and cited by AI.
Clinic website: the 10 elements that bring patients in
Online booking, prices, doctors, reviews, speed, local pages: the concrete list of what a clinic website needs to turn visitors into patients.
Online booking for clinics: a step-by-step setup
Per-doctor calendars, WhatsApp reminders, Mobile Money deposits, no-show handling: how to set up online booking that genuinely relieves your front desk.
Local medical SEO: showing up on Google and in ChatGPT in Douala
Google Business Profile, pages per specialty and neighbourhood, MedicalClinic markup, content signed by doctors: the method to be found and quoted locally.
Law firm website: what builds trust (and what drives clients away)
Partners, practice areas, publications, qualified forms, restraint: the elements of a law firm website that reassures executives and respects professional rules.
How an OHADA law firm can be cited by ChatGPT and Gemini
Signed publications, short answers, consistent entities, llms.txt, Attorney markup: the GEO method for getting AI assistants to recommend your firm.
Online client portal for a law or accounting firm: the guide
Case tracking, document uploads, tax deadlines, invoices: how a secure client portal cuts follow-up calls and builds loyalty for a professional firm.
Selling African fashion internationally from your own website
Multi-currency, card and Mobile Money payments, delivery to Europe and North America, size guide, returns: what you need to sell to the diaspora and beyond.
Editorial design: how a luxury website raises the average basket
Lookbook, typography, pacing, detail shots, storytelling: the design choices that convey value and encourage customers to buy several pieces.
Instagram isn’t enough: why a fashion brand needs its own website
Algorithm dependency, DM sales, no customer data: Instagram’s limits and how a website turns an audience into a customer base.
Online booking for salons, spas and barbershops: the practical guide
Services, durations, practitioners, WhatsApp reminders, deposits, memberships: how to set up online booking that fills the calendar.
Opening an online beauty shop in Cameroon: catalogue, payment, delivery
Cosmetics catalogue, diagnosis quiz, Mobile Money, 24-hour delivery, WhatsApp advice: the foundations of a profitable online beauty store.
Local SEO for beauty salons and institutes: being found in your area
Google Business Profile, photos, reviews, pages per service and neighbourhood, short answers: the method to appear when people search for a salon nearby.
Building an online store in Cameroon with Orange Money and MTN MoMo
Product selection, Mobile Money payments, delivery, trust, search visibility: the steps to launch an online store that actually sells in Cameroon.
Online hardware store: catalogue, site quotes and trade accounts
Search by use, trade prices, site quotes, repeat orders, delivery to site: how a hardware store sells online to both consumers and businesses.
E-commerce delivery in Douala and Yaoundé: what your website must handle
Zones and rates, addresses without house numbers, time slots, WhatsApp tracking, cash on delivery, returns: running reliable delivery from your online store.
Real estate website: selling to the diaspora with confidence
Verified land title, partner notary, video viewings, secure payment, a dedicated contact: what a website needs to reassure buyers living abroad.
Property pages and virtual tours: what actually drives viewings
Photos, floor plan, 3D tour, neighbourhood, price, legal status, calculator: the anatomy of a property page that generates qualified viewing requests.
Developer and architect websites: selling off-plan and showing your work
Interactive site plan, available units, payment schedule, construction camera, project portfolio: the website that gets people to buy before construction.
Construction company website: winning contracts and private clients
References, resources, certifications, HSE, organisation, qualified quotes: what project owners and private clients check on a construction company’s website.
Selling building materials online: calculator and orders by the tonne
Volume pricing, quantity calculator, orders by the truckload, trade accounts, delivery tracking: how a building materials merchant sells online.
Construction project portfolio: presenting your work to convince
Choosing references, the project page, before-during-after photos, map, figures, drone video: the method for turning your projects into sales arguments.
B2B industrial website: catalogue, certifications and export
Technical sheets, packaging, certifications, capacity, qualified quotes, English version: what an industrial buyer looks for on your website.
Solar company: a savings calculator that generates leads
Current bill, recommended capacity, savings, payback, financing, technical visit: how a calculator turns visitors into solar projects.
Mining and oil services: a website that earns operators’ trust
HSE, certifications, capacity, references, equipment, tenders, careers: what mining and oil operators check on a contractor’s website.
Cocoa and coffee exporter: traceability and a website for buyers
Origins, cooperatives, lot traceability, compliance, samples, export documents: what roasters and chocolate makers expect from an exporter’s website.
Farm inputs and advice: a website linked to SMS and WhatsApp alerts
Input catalogue, plot diagnosis, weather and disease alerts, training, WhatsApp ordering: serving farmers where they are.
Agro-processing: selling to distributors through a B2B portal
B2B catalogue, volume pricing, repeat orders, delivery tracking, quality documents: the distributor portal that helps an agro-processor grow.
Direct booking for hotels: cutting platform commissions
Booking engine, best rate guarantee, direct-booking perks, loyalty, Google profile: how a hotel converts more bookings directly.
Restaurant website: online menu, table booking and Google visibility
A readable, marked-up menu, table booking, private dining, photos, hours, Google profile: the elements of a restaurant website that fills the room.
Tourism in Cameroon: a tour operator website that sells internationally
Tour catalogue, day-by-day itineraries, dates, prices, deposits, multilingual content, safety, reviews: how an inbound agency sells Cameroon to foreign travellers.
Creative agency website: a portfolio that convinces and a guided brief
Case studies, results, process, team, guided brief, positioning: how an agency website attracts the right clients and filters out the rest.
Event agency: configurator, gallery and qualified requests
Galleries by event type, a configurator with an estimated quote, availability, suppliers, verifiable reviews: the website that fills an event agency’s calendar.
Recruitment firm: job board, Google Jobs and client area
Filterable offers, JobPosting markup, mobile applications, talent pool, client tracking: the website that attracts candidates and companies for a recruitment firm.
Microfinance website: loan calculator and trust signals
Licence and supervision, rates and fees shown, calculator, online application, branches, digital tontine: the website that reassures and qualifies loan requests.
Fintech: the landing page and onboarding that convert
Value proposition, transparent pricing, security proof, product demo, step-by-step sign-up, API docs: the fintech website that drives action.
Insurance broker: an online quote comparison that wins policies
Questionnaires by product, offer comparison, adviser callback, online claims, client area: the website that turns visitors into policyholders.
Fibre internet provider: eligibility check and online sign-up
Eligibility by address or GPS, plan choice, sign-up, Mobile Money payment, installation booking, network status: the journey that turns visitors into subscribers.
Startups and software companies: the product site that gets people to try
Value proposition, interactive demo, use cases, pricing, free trial, documentation, proof: the structure of a SaaS website that converts.
WordPress or PHP website security: the maintenance that prevents hacks
Updates, PHP versions, plugins, backups, firewall, monitoring, response plan: the concrete measures that protect a business website.
Private school website: online admissions and a parent portal
Curriculum, results, fees, safety, step-by-step admissions, parent portal, Mobile Money payment: what a school website must offer families.
Training centre: selling courses online with instalment payments
Catalogue, detailed programmes, career outcomes, trainers, sessions, Mobile Money instalments, learning platform: the website that fills your sessions.
SEO for private schools: being found when parents search
Search calendar, pages per level and neighbourhood, parents’ FAQ, Google profile, reviews, useful content: the method to appear before term starts.
Car dealership website: catalogue, financing and test drives
Filterable catalogue with prices, detailed vehicle pages, financing calculator, test drive booking, trade-ins, workshop: the website that brings buyers to the dealership.
Freight forwarding and logistics: online container tracking
Status by step, documents, WhatsApp alerts, qualified quotes, client area, service pages: the website that cuts calls and wins clients for a forwarder.
Transport and delivery: the website of a courier or parcel company
Ordering a run, zone pricing, courier tracking, proof of delivery, business accounts, courier recruitment: the website that grows a delivery business.
Private security company: a website that earns corporate trust
Approvals, guard recruitment and training, control room, response times, client reports, online audit: what convinces a plant or bank manager.
Gyms: memberships, class schedules and online booking
Membership plans, Mobile Money payment, live schedule, session booking, coaches, trial session, progress tracking: the website that grows a gym.
Business services: fast quotes and local SEO for cleaning and maintenance
Pages per service, qualified quote form, recurring contracts, quality proof, tracked interventions, local pages: the website that fills the order book.
Your free 30-minute audit
We review your site (or your idea), your competitors and your visibility on Google and in AI tools. You leave with a plan.